Technology leader & Product Manager with 18+ years experience
Delivering end‑to‑end digital products with a hands-on approach. Expert in defining product vision, driving Agile discovery/prototyping, and bridging business strategy with engineering execution—including coding when needed.
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About Me
As a Tech Product Manager, I bridge the gap between business vision and technical execution. I lead product discovery sessions, translate complex business needs into clear technical requirements, and collaborate closely with engineering teams to implement innovative solutions that deliver measurable value.
My daily responsibilities include managing product roadmaps, prioritizing features based on data insights, conducting user research, and overseeing technical implementation details. With a strong technical background, I can effectively communicate with developers about APIs, architecture, security standards, and performance optimizations.
What sets me apart is my truly hands-on approach—I'm not afraid to roll up my sleeves and get directly involved in coding when needed. I believe in leading by example and contributing wherever I can add value. I'm passionate about staying current with emerging technologies and regularly experiment with new frameworks and tools to understand their potential applications. This technical fluency enables me to bridge communication gaps and make more informed product decisions.
At GFT Technologies, I've applied these skills to achieve significant results: 70% reduction in manual claims processing through ML systems, 24× faster deployment cycles (from 2 hours to 5 minutes), and 75% reduction in fraudulent claims through data-driven detection systems. I excel at leading Agile teams to build technically sound, user-focused products.
Product Discovery & Strategy
Technical Roadmap Planning
Agile Team Leadership
Product Management Expertise
My approach to product management combines strategic vision, stakeholder alignment, and a deep understanding of user needs to deliver exceptional products that solve real problems.
Product Discovery & Strategy
Led product strategy for multiple projects across different industries, including defining business models and product vision. Conducted thorough persona definition and market research to identify target audiences and their specific needs, wants, and pain points.
Created targeted solutions that directly addressed user needs, resulting in 70% efficiency improvements
Agile Product Ownership
Served as Product Owner for a management system for a multinational in the education sector. Led stakeholder meetings to gather requirements, prioritized backlog, built roadmaps, and planned and facilitated sprints to ensure timely delivery of business value.
Successfully delivered an educational management system meeting all key stakeholder requirements
Digital Marketing & Growth
Led comprehensive digital marketing initiatives including brand creation, creative design, and paid advertising campaigns. Managed Google Ads and Facebook Ads strategies that drove measurable business growth while optimizing ROI and user acquisition costs.
Doubled digital engagement metrics and created cohesive brand identities across multiple channels
UX Prototyping & Team Leadership
Created high-fidelity prototypes in Figma with detailed specifications, estimates, and timelines. Led multidisciplinary teams through product development while managing technical activities in Jira and ensuring collaboration across design, development, and business stakeholders.
Successfully managed development of a complex system for a multinational educational company
Why Hire Bruno Sardinha
Discover how my Product Management experience can bring significant results to EZ-AD.
How I Can Add Value to EZ-AD
Product Discovery Expertise
My experience leading Product Discovery processes will help EZ-AD identify the most pressing customer needs and prioritize features that generate the greatest business impact.
Bridge Between Business & Technology
With my ability to translate business objectives into clear technical requirements, I can help EZ-AD align its business and development teams, accelerating the delivery of value to customers.
Data-Driven Decision Making
My product management approach is grounded in data analysis and metrics. I can establish effective measurement frameworks to help EZ-AD evaluate the success of its products and identify areas for improvement.